The truck market "post era" China has entered a period of steady development
the truck market "post era" China has entered a period of steady development
China Construction machinery information
in the first quarter of 2015, the truck market closed with 714738 vehicles, delivering an answer sheet with a decline of 22.66%, of which the same proportion of heavy trucks decreased by 33.66%, becoming the hardest hit area of the whole truck market
only from the perspective of data, the domestic truck market has experienced a peak in 2010, and the overall market has been weak in recent years. If we put aside the appearance of the data, no matter from the overall positive trend in China, the regulation of the government, the dynamics of truck enterprises and the transformation of end users, we find that compared with before 2010, the proportion of cheap trucks has decreased, and the proportion of various medium and high-end trucks has significantly increased. The domestic truck market is entering a more reasonable, resource optimized and relatively stable development period
policy oriented energy conservation and environmental protection have become the rigid demand of trucks
as we all know, the commercial vehicle market is a policy market, especially the heavy truck industry, which is closely related to national policies. In recent years, domestic policies for the automotive market have basically focused on emissions
in 2014, thanks to the elimination of yellow standard cars, the domestic muck truck, port tractor and other market segments have made great progress, among which the high emission models benefited greatly. In 2015, the elimination and updating of yellow standard cars will also bring a positive pull to the relative market segments. Accounting for 27%
from January 1, 2015, the national third diesel vehicle products will not be sold. The rigid provisions of the Ministry of industry and information technology will cut the emissions of trucks dominated by national third emissions across the board, and put forward rigid requirements for high emissions of trucks nationwide
in addition, on February 25th, 2015, Beijing issued the "2015 work measures for the breakdown of key tasks of the Beijing annual clean air action plan", which clearly stipulates that by the end of this year, the new heavy-duty diesel vehicles will fully implement the National Phase V emission standard, and vehicles that fail to meet the standard will not be sold and registered in Beijing
it is said that the current development of Europe is the future of China, while in China, the current trend of first tier cities such as Beijing, Shanghai and Guangzhou is that of other second and third tier cities in the future. The improvement of emission standards for heavy-duty diesel vehicles in Beijing also provides samples for other cities in China
during the two sessions in 2015, "environmental governance" became one of the hot words that should be taken seriously. The haze weather of "fog lock city" once again pushed vehicle emissions to the wind. At the same time, the energy conservation and emission reduction of commercial vehicles evolved from an industry topic to a social topic. It can be said that in recent years, there has been a top-down demand for energy conservation and emission reduction in the truck industry
the transformation of end users leads to the upgrading of heavy trucks
as we all know, logistics vehicles have always occupied a very important pole in the whole truck market, especially with the increasingly standardized logistics transportation and the professional impact of e-commerce logistics and logistics transportation, the demand of logistics users for vehicles is also quietly changing, mainly reflected in two aspects
the change of small-scale one-way logistics companies, with the standardization of logistics transportation, shows the trend that logistics companies replace individual retail investors in the medium and long-distance logistics market, and this change also makes users put forward higher requirements for vehicles. In the past, users can only muddle along as long as they can meet the requirements of vehicles, but now logistics companies put forward higher requirements for the stability and reliability of vehicles in order to ensure that vehicles can transport goods to the destination efficiently and timely. In addition, in order to retain better drivers, many logistics companies also have certain pursuit for the comfort and safety of vehicles. Therefore, In recent years, domestic truck OEMs are competing to launch their own high-end heavy trucks
the transformation of end users leads to the upgrading of heavy trucks
as we all know, logistics vehicles have always occupied a very important pole in the whole truck market, especially the control system software is the Windows XP operating system platform. With the increasingly standardized logistics and transportation, the professionalization of e-commerce logistics and logistics transportation, the demand of logistics users for vehicles is also quietly changing, mainly reflected in two aspects
the change of small-scale one-way logistics companies, with the standardization of logistics transportation, shows the trend that logistics companies replace individual retail investors in the medium and long-distance logistics market, and this change also makes users put forward higher requirements for vehicles. In the past, users can only muddle along as long as they can meet the requirements of vehicles, but now logistics companies put forward higher requirements for the stability and reliability of vehicles in order to ensure that vehicles can transport goods to the destination efficiently and timely. In addition, in order to retain better drivers, many logistics companies also have certain pursuit for the comfort and safety of vehicles. Therefore, In recent years, domestic truck OEMs are competing to launch their own high-end heavy trucks
the rise of e-commerce logistics and specialized logistics also brings impetus to high-end heavy trucks. First, the biggest difference between e-commerce logistics and traditional logistics is efficiency, which leads to heavy trucks with high horsepower and high reliability, while professional logistics puts forward more customized requirements for vehicles. For example, cold chain logistics has special requirements for vehicle stability. If the vehicle breaks down on the road, it is difficult to deliver refrigerated goods in time, Another example is the transportation of precision instruments, which requires high vehicle trafficability and comfort. If the vehicle trafficability is low, it will inevitably cause damage to precision instruments
after the orders of extruder enterprises in the joint venture boom will rebound significantly, the domestic high-end heavy trucks will enter a new round of competition with imported trucks
after entering 2010, the trend of joint ventures in the heavy truck industry has far surpassed that of passenger cars, and many OEMs have produced high-end heavy trucks with advanced technology, strong comfort and high reliability through the introduction of world technology, international cooperation or domestic independent research and development, Gradually in line with international standards in vehicle and power
compared with foreign countries, the technology gap of many heavy truck enterprises is becoming smaller and smaller. The basic performances of economy, energy conservation, environmental protection, reliability, comfort and handling are getting better and better. They are making continuous progress in energy conservation and lightweight, and their safety is not inferior to parking. In recent years, to a large extent, the high-end heavy trucks launched by heavy truck enterprises are a challenge to imported trucks, seeking to replace imported trucks. At the beginning of 2015, Yunnan Lifan Shijun group launched a high-end truck brand, Baijun, to provide complete truck solutions and apply car coupling and other technologies. It can be said that it has stood at the commanding height of challenging imported trucks
at this stage, heavy truck products and market players have changed greatly. With the disappearance of overload and the standardization of logistics, low-quality and technical products will become increasingly unsuitable for the truck market. High-end heavy truck with high technology and high added value will become the mainstream trend of China's future truck development. Just like the application of car service technology and 3D printing technology in high-end heavy trucks such as Baojun, it is bound to have an unprecedented impact on domestic consumers
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